71% of brands inadvertently advertise on illegal publishers. This puts brands at risk. Advertisers need to know which publishers pose a threat to brands and consumers.
Our Ad Tracker service is designed to identify and monitor pirate and other risky publishers. We continually scan high-risk websites and apps, actively tracking your advertising so you can take action.
Benefit: Get the transparency you need to stop your ads from being misplaced. Meet brand safety recommendations and requirements, e.g. compliance with TAG on blocking pirate publishers and similar threats to brands and consumers. Secure your ad supply chain by focussing on trusted and certified ad tech partners including safe DSPs, ad exchanges, networks and SSPs.
We identify your brand ads placed on high-risk publishers and alert you via email, PDF / CSV report, or UI / API.
We identify all ad companies involved in misplacing your ads so you can secure your ad supply chain and only work with trusted partners.
All of these elements are modular, so you can select risk segment, ecosystem and country as required.
We provide screenshots, HTML and timestamps so you can work collaboratively with your ad tech partners or internal resources.
You can select simple alerts, or detailed data sets to suit your needs. All of our data can be used for in-house programmatic compliance initiatives or to manage third party relationships for complete coverage.
White Bullet has helped over 3,000 brands to avoid funding digital piracy.
We save brands over US $44 million in misplaced ad spend each year. It's time to work together to make digital advertising more reliable, safer for the consumer and drive uptake and ROI.
This is why we are unique and trusted by major brands, IP owners, bidding platforms and regulators that work with us to complete their IP and brand protection compliance strategies.
Drop us a line and we will get back to you!
Media
UK: +44 (0)203 994 1110
White Bullet Solutions Limited.
1 Lyric Square
London
W6 0NB